Three sponsored content packages
It is not always easy to explain complex content marketing programs that involve a variety of content formats and distribution channels.
We’ve su…
Author: Alisa Cromer
“Google’s New Search AI will deliver Zero Clicks”
Say what? Kate Hand, EVP of Gardner Media gives her take on why niche media still have a super power, and what to do right now to prepare.
Coming soon!
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Dropping the magazine for an all-digital sales model
For publishers selling digital packages it helps to see models from other media companies. Here's an example of digital-only packages from a company t…
This week in Niche Publishing News
This week around the web Full Pour, a quarterly Connecticut-based indie print magazine, publishes its third issue covering drinks, along with the “beverage culture” on…
I dream of Ginny: How a B2B email set a record click-through rate
When The Virginia Pilot piloted a Facebook Messenger bot named Ginny and offered the service to other newspapers, LocalMediaInsider put it in the newsletter along…...
Become a member for all access
Ever wanted to know how other publishers have succeeded with similar challenges? Members gain all access to resources shared by other publishers including actionable strategies for 14 revenue models, monthly round tables and ongoing forums.
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Annual Faces magazines are revenue winners
For publishers looking for a high revenue, high margin initiative, “Faces,” an annual high-end magazine, can deliver both.
The coffee-table-s…
How to use mass texting to communicate during live events
From Morning Brew to Ironman, more niche are using mass texting to communicate with attendees during an event. This report shows how to do it. Please …
Break through the noise and bond with niche publishers
In reality, 95% of the pre-sale research is done without a sales person in the room, and up to six people may be involved in…
What No One Ever Tells You About AI
Prompt engineers, we were not. But we didn’t need GPT to find companionship, create world peace, or hack an election. All we wanted to do…