B2B, Memberships & Subscriptions, Print

Why did this B2B publisher start a Coloring Book?

So why did Asphalt Pro, the magazine for the asphalt paving industry, decide to become a comic book publisher? While new roads are always welcome,…...

Become a member for all access

Ever wanted to know how other publishers have succeeded with similar challenges? Members gain all access to resources shared by other publishers including actionable strategies for 14 revenue models, monthly round tables and ongoing forums.

Join Here

Already a member? Log in here

Alisa Cromer January 13, 2024

Advertising, B2B, B2C, Print

For more sales marketers should add print magazines to the buy

A list of

Alisa Cromer January 2, 2024

B2B, B2C, Courses, Memberships & Subscriptions, Revenue models

Two niche publishers selling memberships and courses

For some niches, e-books and webinars are designed to capture an email or sell sponsorships. But this is not always the case. A few creative media …

Alisa Cromer November 1, 2023

Audience Building, B2B

Create an Q&A column that the audience loves

RHJ magazine has an ask-the-expert program that is one of its best read features. Here is how it was created and lessons learned. Become a member to …

Alisa Cromer September 29, 2023

Advertising, B2B, B2C, Digital Services

Simpler Digital pricing & Packaging – Worksheets Included

We created some worksheets in Google Sheets to use to create digital ad pricing and packages that are unique, high value, and meet your revenue goals…

Alisa Cromer September 13, 2023

Affiliate sales, B2B, Techstack

How to find B2B Affiliate Networks and Programs

Here’s is how to plug into a top list of B2B affiliate networks or find your own. Please join as a member to access.

Alisa Cromer July 17, 2023

B2B, Events, Revenue models

Case study: Reverse Expo Adds $40,000 to B2B events

A reverse expo can add $40,000 or more to some B2B events, according to a case study from MD Publishing, whose six events are responsible for a large …

Alisa Cromer June 15, 2023

Audience Building, B2B

What is the best day and to send a B2B email newsletter?

Most publishers send bulk emails, newsletters, and paid exclusive customer sends to their audience. So what is the best day and time to send these ema…

Alisa Cromer May 31, 2023

B2B, Events

Ryan Dohrn: How to produce a world class B2B event

Since so many niche publishers also rely on events for revenue and as community-builders, we asked producer Ryan Dohrn to share his secrets for creat…

Alisa Cromer May 11, 2023